- NASCAR drivers cut ties with a helmet designer Beam Designs after the company posted its disapproval of the league’s decision to ban the confederate flag from races.
- “NASCAR you realize the North had slaves too, lol not just the South, you want to remove the American Flag as well, idiots,” the company wrote in a tweet.
- Jimmie Johnson, Bubba Wallace, Ryan Blaney, and Kyle Busch all cut ties with the brand after the posts made the rounds on social media.
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NASCAR drivers Jimmie Johnson, Bubba Wallace, Ryan Blaney, and Kyle Busch have all cut ties with a helmet designer that expressed outrage on social media after the racing league announced that it was banning the confederate flag from all of its races moving forward.
NASCAR has been making a clear and concerted effort to support recent racial equality and social justice movements, with drivers holding a moment of silence for the death of George Floyd ahead of a race on Sunday, and Bubba Wallace, the only Black driver in NASCAR, driving in a car adorned with “Black lives matter.”
On Wednesday, Jason Beam of Beam Designs criticized the league’s decision to ban the confederate flag, before shifting to mocking Wallace’s #BlackLivesMatter car.
“The Confederate Flag, North vs South in the Civil War, a war over separation of the Union, not slavery,” one post read. “But hey ignorance wins again, NASCAR you realize the North had slaves too, lol not just the South, you want to remove the American Flag as well, idiots.”
—? (@MagicZoetrope) June 11, 2020
—Jeff Gluck (@jeff_gluck) June 11, 2020
After the tweets began to make the rounds on social media, drivers began to announce that they were ending their relationship with Beam Designs.
—Bubba Wallace (@BubbaWallace) June 11, 2020
—Jimmie Johnson (@JimmieJohnson) June 11, 2020
—Ryan Blaney (@Blaney) June 11, 2020
Beam Designs isn’t the only NASCAR-adjacent entity to express their anger over the decision to ban the confederate flag.
Truck Series driver Ray Ciccarelli posted Wednesday that he would be quitting at the end of the season in response to the ban.
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